RentPay: Modernizing Rent Payments with Rewards — Tabrez Zaidy

Product Design · UX/UI · Fintech · Prop-Tech

RentPay: making rent day feel like a win

Rent is the largest recurring payment most tenants make, and the least rewarding. RentPay turns it into a tracked, rewarded habit — one payment, one screen, a receipt that actually means something.

Role
Product Designer
Tools
Figma
Platform
iOS & Android
Good morning,
Sarah
Next paymentDue soon
8,500 AED
Rewards earned425 AED
Recent payments
Paid
Paid
Paid
✓ Payment Successful! Your rent payment of 8,500 AED has been processed. ✦ +120 reward points earned!

Scroll to explore ↓

01 — Overview

A bill, reframed as a balance sheet

Tenants already know the number and the date. What they don't have is a record: what they've paid this year, whether they've ever been late, what that reliability is worth. RentPay's home screen answers those before it asks for money.

Scope: onboarding and login, home dashboard, rent payment flow, payment confirmation, rewards, service add-ons (utilities, internet, cleaning, repairs) and payment history.

Designed for

Representative user profile

Farah, 31

Tenant

Goal — pay rent and know it is logged, without calling the office to confirm.

Frustration — no receipt or record that rent was paid on time.

Representative user profile

Omar, 40

Property manager

Goal — see who paid and who is late without chasing a spreadsheet.

Frustration — reconciling payments manually across tenants every month.

02 — Challenge

A transfer with no memory and no upside

No record

Bank transfers leave no trace a tenant can point to later — not to a landlord, not to a credit file.

No incentive

Paying on time and paying late look identical from the tenant's side. Nothing rewards the habit.

Scattered bills

Utilities, internet, cleaning and repairs sit in separate apps, separate logins, separate due dates.

Trust

This app moves someone's biggest monthly expense. It has to look and feel like a bank, not a startup.

03 — Structure

The payment is one step in a longer loop

1

Due

Amount and date shown before anything else

2

Pay

One confirmed action, one saved method

3

Confirm

A receipt and the points it earned

4

Accrue

Rewards balance and on-time streak update

5

Redeem

Rewards apply back to services and add-ons

Before

A bank transfer with a memo field for a reference number

After

A dashboard that remembers every payment and rewards the streak

Before

Four bills, four apps, four due dates

After

Quick Access puts utilities, internet, cleaning and repairs one tap from home

04 — Design decisions

Three decisions that shaped the app

01 — The due-payment card leads the app

Amount, due date and a status pill sit in a white card against a blue field the instant the app opens. Nothing about balances, points or history is allowed to compete with it before the payment is made.

02 — Reliability is shown, not claimed

Paid-this-year, rewards earned and on-time-payments ratio sit directly below the fold as plain numbers. A 12/12 streak is a stronger trust signal than any badge or copy could be.

03 — Confirmation is a full, calm screen

A large green success state confirms the amount, the processing, and the points earned — a deliberate pause after a large transfer, before returning to the dashboard.

Paid this year85,000 AED✓ up to date
Rewards earned425 AED🎁 redeemable now
On-time payments12/12↗ perfect streak
Three numbers a tenant can point to. This is the trust layer of the whole product.
Welcome to RentPay
Quick access
Home Services Rewards Profile
Onboarding, Quick Access add-ons and the five-item tab bar with Pay always centered.

05 — System

Fintech restraint, prop-tech warmth

Product palette

#155DFC  primary
#00A63E  paid / success
#E17100  due soon
#9810FA  rewards
#F9FAFB  surface

Typography

SF Pro

48 / 30 / 24 / 20 / 18 / 16 / 14 / 12 — regular, medium, semibold, bold.

Native system type — the app reads like the OS, not a brand exercise.

Status pills

Due upcoming Paid Processing

Rounded pills, not squared badges — softer than the rest of the fintech chrome, on purpose.

Screens covered

  • Onboarding & auth — 3 screens
  • Home dashboard
  • Pay rent & confirmation
  • Rewards & redemption
  • Services, history, profile

06 — Outcome & learnings

Trust is a design decision, repeated

On-time payment rate

More tenants paid before the due date instead of after it.

Time to complete a payment

Paying rent became a single screen instead of a multi-step form.

Rewards redemption

Tenants started redeeming points instead of letting them sit unused.

What worked

Leading with the paid-this-year and streak numbers, instead of hiding them in a profile tab, made the app feel like proof of good tenancy rather than another bill.

What I would change

Rewards currently only redeem toward add-on services. Letting points offset rent directly would close the loop the app is already promising.